A website issue if goes unnoticed even for a few minutes can have a critical impact on your online business – so what metrics can you use to detect website issues early and establish optimum website performance?
Monitoring your website health is essential to sustain a successful business online. Slips in performance can occur at the drop of a dime, and waiting until the next can devastate your business. After all, the performance of your site reflects the credibility and efficiency of your company. A slow website can trigger every user – ranging from those who just know how the internet works to the most technical power users – to switch to another site. The solution is to create a checklist of things to improve website performance.
The goal of this post is to introduce some of the best website down alert tools and website performance killers that will help maintain website performance.
1. Long Page
It’s better to avoid adding long pages with seemingly endless images and text. This is often helpful to Search engine optimization factor. Long web pages take time to load and reduce traffic.
2. Image Optimization
Stop optimizing any images. You can see that many website’s images or graphics are not optimized. The photos are reduced in colors and density to reduce the size of files ultimately. Even if you have a blazing fast network connection, slowly loading images can easily be noticed. However, images over 50KB in size can be optimized.
3. Use website Monitoring Tool
Using a website monitoring tool is very helpful. It enables you to detect any issue in advance by alerting you about the website down. So, you can be well prepared to fix these issues before they affect the business operation.
4. Set Up Web Alerts
Many website owners use different types of web alert tools to a catch-all for mentions. You can also customize the alerts or set up basic alerts using advanced search operators as well. It is very handy. Setting up alerts allows you to know when something wrong goes to your website, daily, or weekly. You can also get the best results to your RSS feed or emails.
5. Use frames
If you are a tech person, you may know what frames are. In general, they are pages within pages that need to load as individual pages.
6. Use Cascading Style Sheets
Use cascading style sheets as it reduces the size of page size and reduces load time. It also makes it easier to create a steady look-and-feel for your website.
7. Database Connections
Whenever you open database connection, close them. If you don’t close the database connections properly, it can lead to holding on your system resources, i.e., a memory that can further cause the entire server to perform slowly or crashing.
8. Optimized Database
Optimize database queries or test them first using stored procedures. Make sure each database query only returns the columns and rows required and that the question itself has a sub-second response time.
9. Monitoring Your Website
Monitoring your website from time to from is your necessity. But don’t monitor it just for performance trends based on the web page response time. Some software tools are available online to monitor website performance and pinpoint the best and worst time that your site is responding. The tool can also alert you in case the site stops responding at all.
10. Page Load Speed
Page load speed has a vital role to play in your website performance as well as SEO performance, conversions, and usability. If the speed of the page load increases, it will be considered a negative quality signal by the search engine. Users can get annoyed, thereby significantly reducing the chance of conversion.
It’s essential to set up a daily automated alert in analytics if page load speed increases by more than 10 percent. Creating two weekly automated emails with the top 50 pages with the slowest page load speed is a good step. Many tools can help you access what causes slowing down your pages.
11. Change in Users
Apart from all these, taking care of the number of users landing to your website is of utmost importance. The number of users indicates whether your site performance is driving more traffic or whether people are just becoming more engaged and returning more often. If there is a 10% or more increase or decrease in users over the previous week, set up a custom alert in analytics.
These are 11 points that need to be taken care of. Working on these points sustain excellent website performance as you will be able to get a notification when your site seems to slow down. In a nutshell, many online websites down alert tools are available. Use them to get an update of your website performance status.